Purpose of the role:
As the Senior Manager of the ICS Marketing team, you will work alongside the Head of BD&M ICS EMEA and existing team to drive and deliver the external marketing programme.
Responsibilities:
- Produce quality thought leadership content - being proactive about content generation as well as reacting quickly when opportunities arise
- Content should include written, video, webinars, podcasts, etc.
- Develop a good relationship with ICS trade media to increase PR coverage
- Work with PR agency to increase PR coverage
- Develop enhanced brand awareness in relevant local jurisdictions through increased content/local CSR sponsorships and PR
- Review and update website and collateral content and ongoing management of web and collateral content
- Draft relevant award submissions and manage award entry timetable - making sure quality submissions are made on time
Skills required:
- Extensive Marketing experience at Manager level or above - experience in communications highly advantageous
- Excellent communication skills - written and verbal
- Demonstrable technical knowledge in financial services marketing, ideally in Fund Services and/or Corporate Services
- Demonstrable experience of directly managing third party resources and budgets
- Relevant professional qualifications (degree, CIM, etc.)