Purpose of the role:
You will deliver sector-leading external marketing programmes for the ICS Division in the EMEA region, utilising a comprehensive range of marketing tools and channels to meet clearly defined goals and KPIs and help drive the long-term commercial success of the ICS Division.
Responsibilities:
- As a senior member of the ICS EMEA BD & Marketing team, work collaboratively with ICS Division stakeholders and team members to devise and deliver highly effective external marketing programmes
- Drive an increase in the production and use of high quality thought leadership content, taking both a proactive approach over the long-term as well as responding quickly to ad hoc opportunities when they arise
- Proactively manage and develop the range of formats used to deliver ICS EMEA content, including but not limited to: email, video, webinars and podcasts alongside traditional formats
- Working in partnership with our chosen PR advisors, develop and maintain good relationships with relevant ICS trade and business media to help maximise positive exposure for the ICS Division
Skills required:
- Extensive Marketing experience at Manager level or above - experience in communications highly advantageous
- Excellent communication skills - written and verbal
- Demonstrable technical knowledge in financial services marketing, ideally in Fund Services and/or Corporate Services
- Demonstrable experience in directly managing third party resources and budgets
- Relevant professional qualifications (degree, CIM, etc.)